Wednesday, May 16, 2007
Cereal - Made to Order!!
LOVE THIS!
As much choice as there may be in the cereal aisle, nothing beats made-to-order, especially if you can mix and match 70 different ingredients. Which is what Mymuesli offers through its online cereal store.
....
First, they pick a foundation (oats and other grains), then add fruits, nuts and seeds, and finally extras like organic gummi bears and alfalfa.
.....
Customers can name their mix, which is also assigned an ID that's printed on the muesli box. This makes it super easy to reorder a specific mix, or recommend it to friends. Those who aren't feeling creative can order one of the German start-up’s personal favourites, like tropical Copacabana Days, or Alte Freunde, a choc and nuts mix. Mymuesli only uses organic ingredients (which helps explain the hefty price tag), and offers exotic fruits like goji berries and sour cherries to spruce up the most important meal of the day.
As much choice as there may be in the cereal aisle, nothing beats made-to-order, especially if you can mix and match 70 different ingredients. Which is what Mymuesli offers through its online cereal store.
....
First, they pick a foundation (oats and other grains), then add fruits, nuts and seeds, and finally extras like organic gummi bears and alfalfa.
.....
Customers can name their mix, which is also assigned an ID that's printed on the muesli box. This makes it super easy to reorder a specific mix, or recommend it to friends. Those who aren't feeling creative can order one of the German start-up’s personal favourites, like tropical Copacabana Days, or Alte Freunde, a choc and nuts mix. Mymuesli only uses organic ingredients (which helps explain the hefty price tag), and offers exotic fruits like goji berries and sour cherries to spruce up the most important meal of the day.
Labels: customization, great idea, made-to-order, start-up
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