Friday, August 31, 2007

Mass Natural....

Walgreens is leading the chain drugstore industry's push into natural products. This month, the retailer set up planograms in 4,500 stores with eight established natural lines that have strong natural food store followings. Among the names added is Weleda, the world's largest natural skin care brand. Others include Alba, Avalon, Derma, Jason, Nature's Gate, Burt's Bees and Giovanni. Swiss-based Weleda was founded in 1921 and formulas are free of synthetic preservatives, fragrances, colorants and parabens.
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