Striving4Zen

Natural beauty care products maker Dr. Hauschka is turning down offers for new markets at a time when rivals are struggling to persuade consumers to pay up for cosmetics.

Surfing on a green wave of growing demand for organic products from food to furniture, WALA's natural remedies and beauty products are now available in more than 30 countries and keep attracting interest from distributors across the world.

"We have many requests, but we turn down most of them," WALA Chief Executive Johannes Stellmann told Reuters in an interview.

Finding sufficient high-quality ingredients and skilled staff are the main constraints to growth for WALA, which competes with brands like Weleda, Lavera, Logocos, Primavera and Santaverde in the global market for natural cosmetics.

The market has been growing about 16% annually over the past two to three years and generated sales of $6.9 billion in 2007, research and consulting company Organic Monitor said, expecting to see similar growth rates this year.

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Labels: Dr. Hauschka, health trend, natural products, skin care