Friday, January 04, 2008
Food and Beauty Pros Partner for Products
A Manhattan-based nutritionist has teamed up with a mass market beauty company to create a line of skin care products containing antioxidants believed to have antiaging effects.
Woodridge Labs, the maker of Professional Vita-K Solution and DermaFreeze 365, has partnered with nutritionist Keri Glassman, the founder of the KeriBar, a nutrition bar company, for Skin Appétit, a five-item line formulated with Glassman's Nutrx 8 Complex. The complex, she explained, is a combination of food extracts, minus parabens, of blueberries, cantaloupe, grape seed, yogurt, honey, fig, walnut and dark chocolate. Each item in the line contains Nutrx 8, in addition to other ingredients, such as vitamin B5, vitamin E, macadamia seed oil, vitamin C, aloe and tea tree oil.
"This is so up my alley. This is exactly what I preach to people in my practice," said Glassman of the ingredients in Skin Appétit. "All the components work together as a unit, like making a salad." The line, said Joe Millin of Woodridge Labs, should appeal to those looking for natural ingredients. But the two were careful to not "Birkenstock the brand," Glassman said.
Skin Appétit includes a Detoxifying Nutri-Cleanser, Optim-Eyes Firming Eye Gel, Nutri-Collagen Daily Moisturizer with SPF 15, Nutri-Moisture Balm Stick and a Nutri-Pro Night Serum. Each item will sell for $14.99. Products enter Rite Aid, Longs and Walgreens this March.
Glassman's business, A Nutritious Life, will support the line with TV appearances: She is a regular contributor to the CBS "Early Show," and appears as a beauty and health expert on Fox TV's "The Morning Show with Mike and Juliet." Her book, "The Snack Factor Diet," will be released in paperback this spring and will include 10 additional pages on beauty. Woodridge is supporting the line with print and syndicated TV ads. First-year sales targets are $12 million at retail. Woodridge Labs, added Millin, is discontinuing its Virtual Laser skin care line, which launched in 2006.
WWD
Woodridge Labs, the maker of Professional Vita-K Solution and DermaFreeze 365, has partnered with nutritionist Keri Glassman, the founder of the KeriBar, a nutrition bar company, for Skin Appétit, a five-item line formulated with Glassman's Nutrx 8 Complex. The complex, she explained, is a combination of food extracts, minus parabens, of blueberries, cantaloupe, grape seed, yogurt, honey, fig, walnut and dark chocolate. Each item in the line contains Nutrx 8, in addition to other ingredients, such as vitamin B5, vitamin E, macadamia seed oil, vitamin C, aloe and tea tree oil.
"This is so up my alley. This is exactly what I preach to people in my practice," said Glassman of the ingredients in Skin Appétit. "All the components work together as a unit, like making a salad." The line, said Joe Millin of Woodridge Labs, should appeal to those looking for natural ingredients. But the two were careful to not "Birkenstock the brand," Glassman said.
Skin Appétit includes a Detoxifying Nutri-Cleanser, Optim-Eyes Firming Eye Gel, Nutri-Collagen Daily Moisturizer with SPF 15, Nutri-Moisture Balm Stick and a Nutri-Pro Night Serum. Each item will sell for $14.99. Products enter Rite Aid, Longs and Walgreens this March.
Glassman's business, A Nutritious Life, will support the line with TV appearances: She is a regular contributor to the CBS "Early Show," and appears as a beauty and health expert on Fox TV's "The Morning Show with Mike and Juliet." Her book, "The Snack Factor Diet," will be released in paperback this spring and will include 10 additional pages on beauty. Woodridge is supporting the line with print and syndicated TV ads. First-year sales targets are $12 million at retail. Woodridge Labs, added Millin, is discontinuing its Virtual Laser skin care line, which launched in 2006.
WWD
Labels: innovative, Keri Glassman, living holistically, MY IDEA, natural products, new product, skincare
Thursday, October 18, 2007
I Totally Came Up With This Idea!!!
We’ve all seen those recipes for at-home beauty concoctions: hair masks, body scrubs, bath soaks.
But who has the time to whip up the perfect facial exfoliant?
Get Waxed owner Elisha Reverby will do the work for you. She produces a line of handmixed, organic beauty products that can be delivered do your doorstep. Made with only certified organic and wildcrafted foods, oils, herbs and hydrosols, Elique Organic Skin Food To Go includes an array of face and body products for men and women. The lavender-infused Whipped face and body cream is among the top sellers, with cold-pressed safflower oil and farmers market beeswax. Another standout product is the soothing bath soak called Calm the Sea with French grey sea salts blended with buttermilk powder, farmer’s market honey, rose hydrosol and certified organic rose essential oil. Products are mixed and delivered within 24 hours to guarantee freshness. If you live in the L.A. area, schedule your order and Reverby will hand deliver. Or do it the old-fashioned way and order online (nationwide).
Available at Get Waxed
304 Westminster Avenue,
Venice, 310.396.2929
www.EliqueSkinandSpa.com
But who has the time to whip up the perfect facial exfoliant?
Get Waxed owner Elisha Reverby will do the work for you. She produces a line of handmixed, organic beauty products that can be delivered do your doorstep. Made with only certified organic and wildcrafted foods, oils, herbs and hydrosols, Elique Organic Skin Food To Go includes an array of face and body products for men and women. The lavender-infused Whipped face and body cream is among the top sellers, with cold-pressed safflower oil and farmers market beeswax. Another standout product is the soothing bath soak called Calm the Sea with French grey sea salts blended with buttermilk powder, farmer’s market honey, rose hydrosol and certified organic rose essential oil. Products are mixed and delivered within 24 hours to guarantee freshness. If you live in the L.A. area, schedule your order and Reverby will hand deliver. Or do it the old-fashioned way and order online (nationwide).
Available at Get Waxed
304 Westminster Avenue,
Venice, 310.396.2929
www.EliqueSkinandSpa.com
Labels: innovative, MY IDEA, organic, skincare
Wednesday, June 20, 2007
I Swear....Totally My Idea!!!
Accolades and ambient music were the order of the day at last week’s talk by Dr. Andrew Weil at the new Miraval Living condominium on the Upper East Side.
“I want to congratulate all of you who have purchased in this building,” Miraval C.E.O. John Vanderslice told attendees before introducing the alternative-medicine guru. “This apartment will change your life.”
In an evening of bold statements, this one stood out. The 41-story development at 515 East 72nd Street is the Tucson-based resort’s first foray into metropolitan real estate. Part of AOL founder Steve Case’s Revolution Living, Miraval is hoping that its impurity-cleansing practices will transfer to big-city residential living.
Read More...
“I want to congratulate all of you who have purchased in this building,” Miraval C.E.O. John Vanderslice told attendees before introducing the alternative-medicine guru. “This apartment will change your life.”
In an evening of bold statements, this one stood out. The 41-story development at 515 East 72nd Street is the Tucson-based resort’s first foray into metropolitan real estate. Part of AOL founder Steve Case’s Revolution Living, Miraval is hoping that its impurity-cleansing practices will transfer to big-city residential living.
Read More...
Labels: Dr. Weil, healthy living, MY IDEA, UES
