Tuesday, September 09, 2008
Is juicing your greens is as healthy as eating them?

Juicers usually separate the juice from the solids in the leaves or stems or stalks (the pulp), all of which are then discarded. Unfortunately, these portions of the greens often contain a majority - and even a large majority - of the total nutrients, including fiber, and many phytonutrients including certain carotenoids and certain flavonoids. If you added all of the discarded portions back into the juice, you would be getting very close to the same nutritional benefits as the vegetable itself. However, most people would find a juice with all of the processed parts to be unpleasantly thick and displeasing in taste.
We've seen websites promoting the value of live enzymes from freshly juiced greens, and even though we have not seen research to support this claim, there may indeed be some benefit inside of the digestive tract to the consumption of freshly juiced, organic greens. We do know that very fresh (not long from harvest) raw foods that are harvested and handled with care can deliver some functioning enzymes into our digestive tract when we eat those raw foods. However, there is no research showing that we would be able to absorb these enzymes into our body and make use of them outside of the digestive tract.
Many juicers come with a recipe book showing how the vegetable pulp can be used in recipes. This idea makes good sense to us, and would be a way of salvaging some of the nutrients that were lost during the process of juicing.
Blending, however, is somewhat different. We assume that when foods are blended that all of the fruits or vegetables remains in the blender. In this case you are getting virtually all of the nutrients in the food - as well as the fiber- and therefore will not have such an impact on blood sugar levels. There may be a little but of loss from exposure to air and from the mechanical processing, but if you are not heating the foods or discarding any of its components, you are losing very little here - especially in comparison with juicing.Labels: beverages, blender, enzymes, greens, juice, juicing, Vitamins
Wednesday, September 05, 2007
Ultra Premium Juice - Singapore
The Singaporean company, which launched in January 2007, sells 100% organic juice in distinctive bottles and offers home delivery within Singapore.
Aimed primarily at busy and affluent professionals, Wild Bunch sells a convenient, natural source of nutrition. Its seasonal menus feature a variety of pure and mixed fruit and vegetable juices, ranging from Easy Peazy (carrots, peas and parsnip) to Pineapple Zinger (pineapple and ginger).
For SGD 300 (USD 195 / EUR 145) per month, customers get one 250 ml serving per day, made to order and delivered to their home or office, with bottles picked up for recycling.
Wild Bunch is also actively targeting bars, restaurants, event planners and spas. Restaurants are given suggested food pairings: "Try serving our range of green juices such as Iron Maiden and Cabbage Savage with sushi or better still sashimi." And spas and resorts can offer their customers a One Day Detox Menu by Wild Bunch, a selection of six juices aimed at flushing out toxins and boosting immunity.
As we like to point out, everything can be upgraded, even if it's been upgraded before. Just pick a niche, add a healthy dose of convenience, make it exclusive and price accordingly, and pay excessive attention to design and presentation. Need more inspiration from planet upgradia? Check out a few of the premium products and services we've covered in the past: supermarkets, public restrooms, an erotic boutique and chocolate.
THANKS!
Labels: innovative, juice, organic, upscale