Striving4Zen

Anyone who's been dying to get their hands on Boots No7, the anti-aging beauty serum to which fans ascribe almost mythic qualities, should mark Wednesday July 18th on their calendar. On that date, the CVS at 630 Lexington Avenue and 53rd Street will be selling their first shipment of the stuff (which has sold out everywhere it's been stocked). We mentioned this last week, but a few new details about the event have emerged since then. This will be the only shipment of Boots No7 that CVS will be receiving for at least a few weeks (Boots is trying to up their production of the product as we speak). You can sign up on the company's website to receive emails about new shipments, which will be available at certain CVS stores and Targets. On the 18th, CVS will have a couple hundred bottles of the skincare; shoppers are limited to one tube per person. The first 50 people in line will receive a bag of boots products worth $50. The store opens at 8am, but expect a line to form well in advance. One can only wait to see if the queue will rival that of Anya Hindmarch's tote-bag release.

Labels: Boots, CVS, Restore and Renew